Monthly Archives: November 2019

Do your marketing and sales departments share the same definition of a quality lead? If not, you're not alone. This disconnect is more common than you'd think and can lead to inefficiencies and tension between departments. To be effective, marketing and sales need to have a mutual understanding of overall processes and goals. This starts by sharing customer data on a single platform. Connected systems like @Dynamics365 can keep everyone across both functions in sync and ensure marketing is handing off sales-ready leads to sellers. Contact us to learn more.

55% of sales reps think their company's sales tools are an obstacle instead of a facilitator. That's because companies often have multiple tools to take a single customer through the sales process. This results in sales reps who are spending more time dealing with sales tools than actually interacting with customers. At Tresidder Limited, we believe your sales tools should enhance the sales process, not hinder it. Contact us to learn more about streamlining workflows and supporting your sales reps with Dynamics 365 for Sales.

Traditional marketing techniques focus on specific avenues of communication with customers. Customer relationship management (CRM) systems, on the other hand, focus on each individual customer. Today, as more and more customers base their purchasing decisions on their relationship with sellers rather than the products sold, the CRM approach to marketing is proving uniquely effective. Thinking about integrating your sales and marketing efforts into a single CRM system? At Tresidder Limited, we can help you find the system perfectly suited to your business. Contact us to learn more.

Mashreq Bank is helping their sales reps all across the world realize their full potential. Mashreq Bank's sales teams improved efficiency by 60% after connecting their teams and processes across a single platform--Dynamics 365. These increased efficiencies translate into more positive customer experiences and more fulfilling customer-facing work for their sales reps. What efficiencies can an integrated platform like Dynamics 365 bring to your business? At Tresidder Limited, we are excited to help you find out.

What makes sales engagement technologies different from other "new innovations" when it comes to adopting them for your business? This biggest difference is that sales reps are actually happy to use them. Unlike past technologies that were more of a chore for reps, simply providing data to higher ups, sales engagement technology, like Dynamics 365, adds value directly to the tasks sales reps perform throughout the day: from identifying new prospects to deepening relationships with current customers. Invest in a technology that your sales reps will actually use and will provide a ROI for your business. Contact us to learn more.

What does effective engagement look like? Contrary to what many sellers assume, it's not about increasing the number of interactions or even introducing buyers to the most relevant products. Today's buying process is a combination of self-research by the customer and key interactions with sales reps to answer questions along the way. When is the right moment to interact? Dynamics 365 for Sales can provide insights into what your customers are looking for in those key interactions and when. At Tresidder Limited, we want to help your sales reps meet and surpass buyer expectations. Contact us to learn more.

How does Park Place Technologies maintain an 97% customer satisfaction rate? According to them, it's all about building strong, genuine relationships with their customers. A huge component of this relationship building process is Dynamics 365. By understanding their prospective customers holistically and tracking all past interactions, sales reps can make more confident and meaningful calls to their prospects, increasing the quality and ROI of conversations. At Tresidder Limited, we want to help you give your sales reps the tools to succeed. Contact us to learn more.

The buyer's journey is changing, blurring the lines between the once separate marketing and selling functions. Companies that are embracing this change are already seeing positive results, with tightly aligned sales and marketing functions experiencing 38% higher sales. What does this mean for your business? It starts with a base of shared data. By using integrated tools like Dynamics 365, these two functions can combine customer data from multiple sources to generate more insights that help nurture leads and provide a consistent customer experience. Contact us to learn how you can market and sell smarter.

Oftentimes, a prospect has never heard of a company when a sales rep first makes contact. This cold-calling strategy can be frustrating and ineffective, but content marketing offers an alternative. Connected sales and marketing offer a huge opportunity for more effective lead generation and follow-up. By putting out educational content, you can build trust and add value with leads before your sellers initiate contact. At Tresidder Limited, we can help you find the best tools to integrate marketing and sales and boost the value of your leads. Contact us to learn more.

Sales have changed. It's no longer just about the number of leads you generate or calls you make, but about building long-term relationships with customers to understand their needs and offer unique value. While this does mean a higher investment of effort per customer, modern technology is up to the task to support your organization to deliver the kind of sales experience today's customers expect. To stay on top of trends and learn to better utilize tools to help you deliver the best experience to your customers, subscribe! Curious for even more? Contact Tresidder Limited to continue the conversation.